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Please note: This is a companion version & not the original book. Sample Book Insights: #1 Direct Marketing is a type of advertising that is derived from mail order. It is alive and well on TV with the My Pillow guy, but it also works for brick-and-mortar retail businesses, service businesses, and professional practices. #2 Direct Marketing is a type of advertising derived from mail order. It works for brick-and-mortar retail businesses, service businesses, and professional practices. It is alive and well on TV with the My Pillow guy, but it also works for direct marketing businesses. #3 Direct Marketing is advertising derived from mail order. It works for brick-and-mortar retail businesses, service businesses, and professional practices. It is alive and well on TV with the My Pillow guy, but it also works for direct marketing businesses. #4 Direct Marketing is a type of advertising that is derived from mail order. It works for brick-and-mortar retail businesses, service businesses, and professional practices. It is alive and well on TV with the My Pillow guy, but it also works for direct marketing businesses.